The Essence Behind Troika

Founded in 1998 by Khaled and Aref Ajram, Troika Ajram Bros has grown into one of Lebanon’s most trusted names in the world of fragrances. With our headquarters located in the heart of Verdun, we have proudly established a strong presence across the country, delivering excellence in perfume distribution for over two decades.

We are the official distributors of a wide portfolio of renowned fragrance brands including Armaf, Swiss Arabian, Assala, The Voice, Faan, Mashaer, Oros (Made with Swarovski), Selective, Shirley May, and TRI. Our commitment to quality, authenticity, and customer satisfaction has earned us a loyal client base and partnerships with leading retailers nationwide.

From timeless classics to contemporary scents, Troika Ajram Bros continues to bring the world’s finest perfumes to Lebanon—serving with passion, expertise, and an enduring love for the art of fragrance.